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The Pursuit To Win is Limitless



Press Release

Nike comes out with yet another inspiring film for its latest Nike Unlimited - Just Do It campaign. The film celebrates world-class athletes, who despite injury, setbacks, and obstacles, push their limits every day. The video shows their relentless pursuit for athletic perfection which continues to fuel their game and eventually inspire all other athletes.

The “Unlimited Pursuit” film is the latest installment in the Nike "Unlimited” — Just Do It campaign, and celebrates the power, beauty and pursuit of athletic perfection.

The film features an all-star cast of the world’s greatest athletes, those who push their own limits to embark on an unlimited journey and to empower the next generation of athletes. From Scout Bassett, Simone Biles, Elena Delle Donne, and Gabby Douglas to Allyson Felix, Dafne Schippers, Shelly-Ann Fraser-Pryce, English Gardner, Alex Morgan and Serena Williams, these world-class athletes push their limits not just every four years, but every day. Recovering from setbacks, losses and injury, rising from obscurity and destroying obstacles to claim victory, they command the spotlight and inspire Nike to innovate to match their strength and their dreams.

The Nike “Unlimited” — Just Do It campaign includes the “Unlimited Will” film, "Unlimited Courage" film, “Unlimited You" film, "Unlimited Youth" film and the company’s recent series of athlete shorts. The campaign hails both the everyday and champion athletes who regularly push their limits — and who are poised to prove their unlimited potential this summer and beyond.

About NIKE, Inc.

NIKE, Inc., based near Beaverton, Oregon, is the world's leading designer, marketer and distributor of authentic athletic footwear, apparel, equipment and accessories for a wide variety of sports and fitness activities. Wholly-owned NIKE, Inc. subsidiary brands include Converse, which designs, distributes and licenses casual sneakers, apparel and accessories; and Hurley, which designs and distributes a line of action sports and youth lifestyle apparel and accessories. For more information, NIKE, Inc.’s earnings releases and other financial information are available on the Internet at http://investors.nike.com and individuals can follow @Nike.

For more information and/or questions, please contact:

Kim Dy
EON, The Stakeholder Relations Group
E-mail: kim.dy@eon.com.ph
Contact number: +632 893 5642 Local 168
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Change Is Coming and It Starts At The R.O.X. Bike Fair 2016

Bikers assembled under the rain for the ROX Bike for a Cause
Press Release

You’d think people will stay indoors during the rain. Not the bikers of the ROX Bike for a Cause 2016. Despite the heavy rain and flood, more than 500 bikers showed up, all geared up and ready to roll last August 14 at the CDC Parade Grounds in Clark, Pampanga. Those who weren’t able to make it because of the rain wore their pre-ordered event shirt wherever they were, and posted it online and showed their support for the event.

This annual event not just brings together bike enthusiasts from all over the country, it also gives people an opportunity to help communities live better quality lives. Like the years prior to this, the Concepcion Integrated School is the beneficiary of this much anticipated bike affair.

The Bike for a Cause event received full support from the Clark Development Corporation, with OIC/President Mr. Noel F. Manankil, and Tourism Promotions Division Manager Ms. Noemi B. Garcia, in attendance. R.O.X. non-profit organization partner Bikes for the Philippines founder Mr. Joel Uichico was also present at the said event, as well as the School Head of Concepcion Integrated School Ms. Adoracion C. Simbulan, its teachers, and its students for the turnover of the bikes and bike racks. It was a truly memorable event that went beyond a friendly competition between bike lovers, it positioned everyone who was part of it to change a generation, one simple bicycle at a time.

The Bike for a Cause is the culmination of R.O.X. Bike Fair, a month-long initiative to promote fitness and a healthy lifestyle through bicycling. Premier outdoor brands in R.O.X. dished out irresistible discounts and special promos during this period, and R.O.X. sponsored community bike rides called Bike Out in Nuvali, Baguio, Cagayan de Oro, and Davao served to satisfy enthusiasts’ appetite for more of outdoors! A donation drive was also done during the month, wherein R.O.X. customers gave items that may be of use to Bikes for the Philippine. Backpacks, eye glasses, and other helpful gear were collected and given to the partner organization to distribute to their other beneficiaries.

Any significant impact can only be done with the right team and the right brands that rally behind the cause. R.O.X. would like to thank its partner brands, namely Fox, Tern, Bickerton, Osprey, Spyder, 360 Degrees, C3Fit, Nathan, Gatorade, 8A Performance, Ambucore, Official hydration partner Summit Natural Drinking Water, Clark Development Corporation as venue partner and media partners –Business Mirror, Manila Standard, Mellow 94.7, Crossover 105.1, Endurance Magazine, WhenInManila.Com, Swimbikerun.PH, and Runningatom.Com for making the R.O.X. Bike Fair 2016 not just an event, but an experience that will not be soon forgotten.

You can find R.O.X. stores at Bonifacio High Street, Marquee Mall Pampanga, Camp John Hay Baguio, Ayala Center Cebu, Ayala Center Cagayan De Oro, Nuvali, and the District North Point Bacolod. You can also follow R.O.X. at their Facebook and Instagram account at @roxphilippines for your daily dose of outdoor fun!

ROX is owned and operated by the Primer Group of Companies, Asia’s next retail giant.

About R.O.X.
Recreational Outdoor eXchange (R.O.X.) is creating raves in the outdoor industry with its unique concerns on people and environment. It is currently the largest outdoor sports and recreation superstore in Southeast Asia. It derives satisfaction in providing the tools of trade for the outdoor enthusiast, and subsequently provides outdoor experience to sustain consciousness of people on issues pertaining to environment.
What R.O.X. wants is to get everyone outside and experience firsthand the outdoors, outlive every exhilarating moment and embrace the adventurer in each one!

Like us on Facebook: roxphilippines
Follow us on Twitter: roxphilippines
Use the hashtags: #ROXBikeFair2016, #ROXPhilippines

About Primer Group of Companies
Established in 1985, the Primer Group of Companies is engaged in the retail and distribution of the world’s top and premium consumer brands in outdoor, travel, footwear, fashion, wellness and urban lifestyle. We have also established a solid ground in the industrial products and services landscape, with companies in digital and silkscreen printing, air-conditioning and creative graphic design and services.
The company is aggressively pursuing new grounds to become the leader in the global distribution and innovation of premium goods and services. Its’ retail authority alone has grown to over 130 premium brands, with over 300 stores in 8 Asian countries. The Primer Group’s 3000+ strong employees in the region and countless recognition present it as one of the most formidable retail players in Asia today.
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Unlock Your Potential at the Nike Unlimited Stadium

Imagine a gloomy day, and you have to hit the track, but all your training buds are out, nobody else is around to give you a push, and you don't enjoy being alone on a speed-session day. Now ask yourself, what are the chances that you'll still get out and give your full effort into training? What are the chances that you might still get out, but you will skip into a much lighter training session instead? What are the chances that you will just stay put and finish those TV series you've been eyeing on?

Beat your limit and discover your potential with customised avatars at the Nike Unlimited Stadium
Last August 4, Thursday, Nike Philippines launched their Unlimited Campaign at Whitespace Manila followed by the unveiling of the Unlimited Stadium at the 32nd St. cor. 9th Ave. in Bonifacio Global City.

The Unlimited Campaign "applauds the perseverance of the world’s greatest athletes and underscores a summer of sport... and encourages everyone to embrace an “unlimited” mindset" (Nike Unlimited Future). During the media launch, Nike Athletes in the Country like Lian Melegrito (UP PepSquad), Jimmy Alapag (PBA), and Running Coach Rio de la Cruz (Runrio) shares their story of being unlimited and what resolve victory requires that enabled them to conquer and achieve their feats.

Lian Melegrito, Jimmy Alapag, and Coach Rio de la Cruz
They have different stories but what they have in common is their unwavering spirit of not giving up despite the odds, and pushing beyond their limits - thereby unlocking their very own potentials in each of their own fields.

With this, the installation of the Unlimited Stadium encourages everyone to do the same, to believe that you can do much more than what you thought you possibly can.

Tread your soles in this magnificent 200-m digitally-enabled running track
The Unlimited Stadium is a 200-meter running track in the shape of a 100-foot sole print of the Nike LunarEpic Low Flyknit. It is lined with LED screens that let a runner experience racing against their digital avatars that grows in size based on the speed and distance they run, thus motivating you to push yourself in every lap - a great speed workout even without your training buddies with you.

So how does the Unlimited Stadium and Avatar works?

Each runner must register first before heading out to the stadium's track, and upon registration, you will have to wear an iPico RFID timing chip that is matched with your registered nickname. Of course, there will be sensor mats placed at the start and finish lines to read the timing chip. Now the challenge is you have to outrun your own avatar starting from your 2nd lap. There's no avatar yet on the first lap as this lap will be used by the system to gauge your average speed and determine your approximate position/distance on each succeeding laps.

My avatar is ahead of me
During our trial, we made four (4) laps, with the last three (3) laps chasing and running away from our chosen avatar.

The Unlimited Stadium welcomed the public last Friday, August 5, and will continue to operate for 17-days only until August 21, 2016 from 4:00PM to 10:00PM. So here's your chance to try it out, it's FREE anyway! And what's more reason to go aside from the chance of outdoing your limit? You'll get to reap several rewards according to your "milestones" during the course of the Unlimited Stadium Challenge:

Reward for every milestone (first-come, first-served)
Below are the challenges that will enable you to go beyond your beyond and earn you your milestones/sticker:

A. One-time challenges:
  • Download Nike+ Running App
  • Download Nike+ Training Club App
  • Run at the Unlimited Stadium for the 1st time
  • Post your Unlimited Stadium run on instagram with #JUSTDOIT
  • Clock one 10km run in Nike+ Running App
  • Clock one 15km run in Nike+ Running App (2 stickers)
  • Complete 2 workouts in Nike+ Training Club App
  • Complete a total of 42km in 17 days with Nike+ Running App
  • Bring a buddy to NRC or NTC session. Sign up at nike.com/manila
  • Bring a buddy to the Unlimited Stadium
  • Trial a shoe at Nike Park Fort
B. Repeat these challenges:
  • Attend NRC session
  • Attend NTC session
  • Complete a daily goal at the Unlimited Stadium
  • Clock three 3km runs consecutively in Nike+ Running App
  • Clock two 5km runs consecutively in Nike+ Running App
So what's your excuse?

Unlimited You
Registration and footwear trialing area at the Unlimited Stadium
Coach Rio leading the warm-up before the challenge
We get to test these Nike LunerEpic Mid (mid-cut) Flyknit on the Stadium
The inner portion of the "sole" running track
The iPico timing chip mat reader on the starting line. Overhead is a mini-overpass
Towards the finish line
View at night from 9th avenue
Unlimited You wall
Unlimited Colorway

Nike released its Unlimited Colorway collection, with selected styles available in the Philippines. The colors used in the collection represent not only the unlimited athletic abilities of each individual, but also the way in which Nike views the world: bursting with unlimited inspiration and design possibilities.

The Unlimited Colorway collection will be available in selected Nike stores and will be offered across the Running, Training, Basketball, and Nike Sportswear categories.

The following selection of styles from the Unlimited Colorway collection is available at the Nike Park BGC and Nike Stadium Glorietta 2:

Running
  • Nike LunarEpic Low Flyknit (P8,095)
  • Nike LunarGlide 8 (P6,295)
  • Nike Free RN (P5,295)
  • Nike Air Zoom Pegasus 33 (P6,295)
  • Nike Zoom Streak 6 (P5,795)
Basketball
  • Nike Air Zoom KD9 (P7,645)
  • Nike Hyperdunk Flyknit 2016 (P9,895)
Women’s Training
  • Nike Metcon 2 (P6,745)
Nike Sportswear
  • Nike Air Max 1 Ultra Flyknit (P8,995)
Presenting Nike Philippine athletes with their Unlimited Colorway
The Nike Lunarglide 8 sports one of the Colorway collection
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R.O.X. Bike For A Cause - One Bicycle Can Make All The Difference

Back when I was in 1st year high school in Masbate, our way of transport from the house to our school about 4-kms away is mostly either by foot or bike. For some very seldom chance, a horse-back ride will do or when we have a spare coin for a one-way fare, we'd be very joyful already for a topload ride on a speeding jeepney together with some passengers' live goats destined for selling to the nearby market.

The bike I had before was bought from a local store selling grocery and various household items and merchandise. It was a small orange unbranded BMX that costs Php 1,500 way back in 1993. The money used to buy that bike was a gift to us (my Cousins) from our Uncle and Aunt whom we've been helping with the daily animal shepherding and weekend farm work for the past 2-years since I arrived in Masbate. I tell you, farm living is not as easy nor as profitable as it looks!

My travel to the school somehow was a "breeze" compared to when we are just walking the whole 4-kms, of which the same route will also be taken upon going home. Riding the bike became both fun and a hassle. Fun when the road is flat or going down; hassle when it is uphill, the rough and muddy road on rainy seasons is normal. That bike mostly carries me and 2 of my other classmates when I get to see them along the way where they hitch either at the frame or at the rear wheel's pillion.

A year after, I get to move back to Baguio to continue my high school studies while my younger cousin who was left behind continued to use that rusty bike going to the school until it broke down irreparably when he was in 3rd year. He stopped schooling after that!


Like me and my cousin, there are other kids, even up to this decade and moment who are also struggling and doing all they can to pursuit their schooling despite the lack of resources to do so. Their mode of transportation is one big thing to also consider (not just with school supplies) as we still have shortage of school buildings near where these kids live.

Thankfully for ROX, part of their yearly and currently ongoing Bike Fair is the Pedal for-a-cause to raise funds for bikes, bike gears, and bike racks of Concepcion Integrated School in San Simon, Pampanga. So if you want to help in any manner - in kind thru your used gears or bike, bike donation, or simply just by joining and registering for the Bike for-a-cause, a lot of Students will surely be very grateful for our generosity.

Here's the details about this event happening on the 14th of August 2016 at the CDC Parade Grounds, Clark in Angeles City, Pampanga:

R.O.X. Bike for a Cause
14 August 2016
Proceeds will go to the supply of bike racks for Concepcion Integrated School


Distance and Registration Fees:
  • 30K - Php 700.00
  • 50K - Php 800.00
Registration Sites:
  • ROX Bonifacio High Street
  • ROX Marquee Mall
Event Jersey and Cap Design

Route Map

You may visit the ROX Phils. Facebook Page for more details and event updates.

Press Release
What would you do if you had to wake up early in the morning just to walk to school 4-7 kilometers away? This is the story for many students in San Simon, Pampanga. They have to get up an hour earlier than usual, skip breakfast, and take the long trek to school in sometimes difficult terrain, regardless the weather, just to be in class on time. Some of them have to go back home for lunch. When school is over, they have to go back the same way, and do it all over again the next day.

This is one of the reasons that many youths drop out and never finish school. The team at R.O.X. (Recreational Outdoor eXchange) heard about the plight of these students and decided to be part of the change that will transform a generation’s future - one bicycle at a time.

R.O.X. has partnered with Bikes for the Philippines to supply bikes and bike racks to schools that need it the most. The Concepcion Integrated School in San Simon, Pampanga has been the recipient of Bikes for a Cause for the past 2 years and it has made a huge difference in the lives of the students and teachers there. This year, the school will again receive the bicycles and bike racks, and with it, training on bike safety and bike maintenance.

You can also be part of this initiative. R.O.X. is holding a month-long Bike Fair that anyone can be in on. This Bike Fair, held on July 15 to August 15, 2016, is every biker’s dream. There will be special promos and discounts on partner brands, as well as bike outs in certain areas in the Philippines. Aside from these activations, ROX is putting together a donation drive for old bicycle equipment like helmets, gloves, jerseys, and pads. These used gears will be given to the Concepcion Integrated School to further help the beneficiaries make the most out of their bicycling experience. The donation boxes will be set up in areas around your nearest R.O.X. stores. R.O.X. customers who don’t bike but want to help can buy bicycle equipment to donate specifically to the beneficiary school.

The culmination of the Bike Fair will be the Bike for A Cause. Registration for this much anticipated charity cycling event is Php 700.00 and Php 800.00 for the 30-km and 50-km rides respectively. It will be held at the CDC Parade Grounds in Clark, Pampanga. Participants will not only receive an event singlet, a race bib number, a cycling cap, snacks, and a raffle ticket for prizes, they will also be part in giving students of Concepcion Integrated School a better quality of life. The proceeds for this pedal with a purpose event will directly go to supplying bike racks to the school.

The R.O.X. Bike Fair 2016 and Bike for A Cause would not have been possible without its partner brands: Fox, Tern, Bickerton, Osprey, Spyder, Gatorade, 360 Degrees, C3Fit, Nathan, Official hydration partner Summit Natural Drinking Water, Clark Development Corporation as venue partner and media partners – The Standard, Mellow 94.7, Crossover 105.1, Endurance Magazine, WhenInManila.Com, Swimbikerun.PH, RunningAtom.Com.

We rise by helping other people rise up to their full potential. Be part of the change this country needs by joining Bike for A Cause. You can register at the ROX Bonifacio High Street and ROX Marquee Mall. You can also find out more about Bike for a Cause by going to https://www.facebook.com/ROXPhilippines and liking their page today and using the following hashtags: #ROXBikeFair2016 #ROXPhilippines.

This is gonna be greasy, easy, and fun!

ROX is owned and operated by the Primer Group of Companies, Asia’s next retail giant.
Hope to see you our generous cyclists and bike enthusiasts on August 14!
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Rolling Out The Good Vibes With R.O.X. Bike Fair 2016

Is it time for you to change your bike gears, finally buy your long-dreamed bike, or just grab a cycling gear to gift for that special someone? Then here's your chance to shop and score for great promos and discounts with the ongoing R.O.X bike fair. This activity is on its 5th year already and for 2016, there's a bike sale, bike out to various destinations, and a bike for-a-cause for the students of Concepcion Integrated School in Pampanga.

Here's a press release about this event:


Press Release
They say you can’t buy happiness, but you CAN buy a bike and that’s pretty close. This year, R.O.X. (Recreational Outdoor eXchange) is bringing a whole lot of happiness to the people by bringing back the hugely successful R.O.X. Bike Fair this July 15 to August 15!

What started as a small bike out attended by 200 people in 2012, has grown to be a well attended event, with a crowd of about 1,500 this year. Large bike organizations and outdoor enthusiasts are excited to be part of a comprehensive, fun and truly memorable bike event that will be talked about long after the last pedal has been pushed.

While many people love taking their bikes out in Manila, there are more and more groups in different regions in the Philippines who appreciate a good bike out. Nuvali, Baguio, Cagayan De Oro and Davao are the destinations to go to during the Bike Fair. The scenic routes are absolutely stunning and worth the trip to get there.

To get people ready for the bike rides ahead, your favorite outdoor brands in R.O.X. are rolling out discounts and promos for two weeks. Good gear is a good investment and for serious cyclists who want to maximize their performance as well as stay safe on the road, this is the perfect opportunity to stock up on essentials that they need for their hobby.

Of course when you get your new gear, you might not have room for your old ones. Aside from the ongoing bike sale, R.O.X. is also having a donation drive for used gear that you will not need. Old helmets, gloves, pads, jerseys, and other equipment are collected for the beneficiaries of the R.O.X. Bike for a Cause 2016 which will be held on August 14, 2016 at the CDC Parade Grounds in Clark, Pampanga. For those who don’t have old bike gear but still want to help out, you can buy bicycle equipment in the store and donate them instead.

Since 2013, the R.O.X. Bike for a Cause has been a major event that the team has worked on. In cooperation with Bikes for the Philippines, they have been able to give out bike racks and hundreds of bicycles to well deserving schools. Sometimes, the students in these schools walk for hours regardless of the weather condition just to get to class and it takes its toll on their studies and quality of life.

The Concepcion Integrated School in Pampanga has been the recipient of this initiative, and it has changed the lives of the students more than we can ever imagine. The chosen students are trained how to maintain their bicycles and how to be safe on the road. It is a responsibility and an honor to be a beneficiary, something that they will carry for the rest of their lives.

The R.O.X. Bike Fair 2016 and Bike for A Cause would not have been possible without its partner brands: Fox, Tern, Bickerton, Osprey, Spyder, Gatorade, 360 Degrees, C3Fit, Nathan, Official hydration partner Summit Natural Drinking Water, Clark Development Corporation as venue partner and media partners – The Standard, Mellow 94.7, Crossover 105.1, Endurance Magazine, WhenInManila.Com, Swimbikerun.PH, RunningAtom.Com.

We rise by helping other people rise up to their full potential. Be part of the change this country needs by joining Bike for A Cause. You can register at the ROX Bonifacio High Street and ROX Marquee Mall. You can also find out more about Bike for a Cause by going to https://www.facebook.com/ROXPhilippines and liking their page today and using the following hashtags: #ROXBikeFair2016 #ROXPhilippines.

ROX is owned and operated by the Primer Group of Companies, Asia’s next retail giant.
Registration for the Bike for-a-Cause is still ongoing. Check out the details from this link.

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Mary Joy Tabal Reinstated by PATAFA

Mary Joy Tabal, who previously beat the 2016 Olympics qualifying cut-off time by clocking 2-hours 43-minutes and 30-seconds at the Scotiabank Ottawa Marathon, will now be on her way to Rio de Janeiro after being reinstated yesterday (June 14, 2016) as PATAFA National Team. She will be officially part of our contingent for the Women's Marathon event once the drug/doping test result is out after 10-calendar days.

Mary Joy Tabal at the 2015 SEA Games Victory Party

Official statements were released by PATAFA President, Dr. Philip Ella Juico during the previous days after discussions and meeting with Ms. Tabal and Cebu-based representatives from her major supporter.

Official Statement on Reinstatement of Mary Joy Tabal

We have long wanted to protect Mary Joy and we have questioned her racing schedule and its effects on her ability to sustain steady improvements over time. However, we also recognize she did qualify on her own. So we put our differences aside, we reinstated her, and we have allowed her to follow her own training program, despite our concerns. And we hope for the best in Rio for the nation.

Notwithstanding our reservations about Mary Joy's athletic activities and decisions, we strongly feel that it is to her best interest to follow the regimen and program she and her
personal coaches have since adopted when they started aiming for the Olympic qualifying standard all the way to the competition day at the Olympics.

Representation for technical and ministerial concerns, through the designated national coach who will accompany her, prior to and during competition will be the only instance where PATAFA commits to involve itself in her Rio Olympics participation. She and her sponsor will have the liberty to bring her personal coaches to Rio at their own expense.

Below is the official reinstatement letter from PATAFA, addressed to Ms. Mary Joy Tabal:


The whole world will be witnessing the prowess of national Athletes from the more than 200 nations joining the world's biggest sporting event - the 2016 Summer Olympics (Rio 2016), taking place at Rio de Janeiro, Brazil on August 5-21, 2016. Let us all support our Philippine contingents who are all doing their part in bringing pride to the nation.
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Amspec's Crayola Run 2016


AmSpec's Crayola Run
11 June 2016 Saturday, 5:00 AM
Alabang Town Center

Bring in your love for colors and crayons to a whole new level by joining the Crayola Run happening on June 11 at Alabang Town Center. Onsite registration is ongoing until June 10, 2016.

This event is a fun run gathering for the whole family, beginner-friendly, and child-friendly with distances from 500-meters for 6-years old and below, 3K for 8-years old and below, and 5K for all ages of kids and kids at heart!


Assembly and Gun-Time:
  • 5K - 5:00 AM / 5:30 AM
  • 3K - 5:00 AM / 5:40 AM
  • 500m - 5:00 AM / 5:45 AM
Distance Category and *Registration Fees:
  • 500m - Php 500.00 - for 6-years old and below
  • 3K - Php 600.00 - for 8-years old and below
  • 5K - Php 600.00 - Open category
*Registration includes Bib, Singlet, Finisher Shirt, Finisher Medal, and Loot Bag

Registration Sites and Schedule:
  • In-Store Registration:
    1. Alabang Town Center - Customer Service Area

Event Jersey/Singlet Design
Finisher's Memorabilia/Token
Route Map

You may visit the Crayola Philippines' Facebook page for more details and further race updates or call 842-15-17 loc. 148 and look for Nathan.
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Be Part of The Amazing Race Asia Season 5


Sony Pictures Television (SPT) Networks Asia is bringing back The Amazing Race Asia for a 5th season. Hosted by Allan Wu, The Amazing Race Asia Season 5 is looking for pairs (with pre-existing relationships) or couples who are ready to face different challenges as they race around the world.

Home to the previous four seasons with the most recent edition concluding in 2010, AXN will now air season five in late 2016. Ten teams will be chosen from across the Asia-Pacific region to compete for a chance at the winning crown and US$100,000 in cash.

The Amazing Race Asia Host - Mr. Allan Wu

Traveling to multiple countries in the shortest amount of time, each team will arrive at a new destination where they must compete in a series of physical, mental - and often emotional challenges. Only when the tasks are completed will the teams learn of their next exotic location. Teams who fall the farthest behind will gradually be eliminated as the contest progresses.

Contestant Requirements:
  1. Aged 21 years old and above
  2. Must have valid passports
  3. Must be a Citizen or resident of Asia
  4. Physically and mentally fit
  5. Must be outgoing, adventurous and socially savvy
  6. at least one member must have a driver's license and can drive automatic and manual transmissions

If you and a partner are both socially savvy, fearless warriors from Asia, have the guts to embark on a once-in-a-lifetime experience traversing the globe, and a desire to prove your mettle on a quest to be crowned the all-out champion, then by all means submit your application now together with your 3-minute audition video online at: www.axn-asia.com/TARA.

For any questions or queries, please feel free to reach AXN Asia in Facebook.

Okay, so who wants to partner up with me? :)
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Salomon X-Trail Pilipinas 2016: Running the Path of Most Resistance

Limits were tested, boundaries were pushed as more than a thousand runners converged for one of the biggest trail running event of the season – the Salomon X-Trail Pilipinas 2016 – last April 9.

Over five years since its inception, the Salomon X-Trail Run continues to be the most anticipated trail running event throughout the Asia-Pacific Region. With competitions held in unique and exotic locations in countries such as Malaysia, Singapore, Taiwan, Hongkong and the Philippines, it is reputed for mounting the most challenging and scenic trail running races that feature a mixture of different terrain surfaces, including vertical ascents, long uphill climbs, with multi-surfaces of dirt, rocks, sand, and concrete paths.


In the Philippines, the Salomon X-Trail Run has been held for 5 consecutive years, in exclusive venues– ensuring that the race venues not only demonstrate the majestic beauty of nature but also, offer participants a stimulating and unique trail running experience. This year, Salomon decided to hold its 5th installment at the Subic Freeport Zone in Zambales, where new trail routes were created exclusively for this year’s race.

Known for its thick forest areas with steep and technical descents, the Subic Bay Freeport Zone definitely served this year’s trail racers a grueling challenge as they dashed through its lush paths, long roads, hills, rivers, and valleys. However, the breathtaking view around Subic surely made the fiercely demanding track exhilarating, as it is delightful.

At the crack of dawn, trail runners of the 32km Mountain Run began to embark on their adrenaline-filled journey through a route that possesses a mixture of different terrains – from asphalt and sand, to rocks, river crossing, and technical ascents. The category simulated ascents of Skyrunning races – an arena wherein Salomon dominates. To add more to the pressure, a 7-hour cut-off time was imposed for the participants.


At 5:00am, gun start signaled the arduous adventure of the 24km Mountain Run trail racers. Meant for runners who wish to test their mettle, the category presented technical ascents and varying terrain that likewise simulated ascents of Skyrunning races. Getting through this track was definitely not an easy feat especially with a five-hour cut-off time.

Following suit at 7:00am and 7:30am were the 12km and 6km race categories, respectively. The 12km Road to Trail targeted runners with basic trail running experience with an equally basic yet technical terrain. On the other hand, outdoor enthusiasts were given a taste of trail running with the 6km Road to Trail category, which was mainly conceptualized for trail running rookies. Like the rest of the categories, cut-off times of two and a half hours for the 12km category and one and a half hours for the 6km category were similarly enforced.

Committed in ensuring that each race leaves as little to no harmful environmental consequences, the Salomon X-Trail Pilipinas 2016 remained strictly, a GREEN RUN. As such, no disposables were provided at the hydration stations, which required participants to bring their own provisions.


By noontime, the awarding ceremony commenced and this year’s roster of winners took home not only a range of exciting prizes but above all, a strong sense of fulfillment for pushing themselves to be the best that they can be – a philosophy echoed by Salomon. At the end of the day, no one went home empty handed as the Salomon X-Trail Pilipinas 2016 proved to be a memorable and extremely satisfying feat for all the participants, regardless of winning. Plus, Salomon also gave away items during a raffle portion alongside awesome products from sponsors – SBMA Tourism Office, R.O.X, Solar Sports, Gatorade, Otterbox, Honey Stinger, KleenAthlete, Sea to Summit, Dr.Cool, Cobra Erergy Drink, Summit Water, Stance, Nathan, C3fit, Fox Head Philippines, Manila Bulletin, Business Mirror, Best Western Hotel Subic, Subic Park Hotel, Subic Crossfit, Sunsilk, Rexona, Beer Below Zero (BBZ), & the Primer Group of Companies. Thanks also to our media partners Philippine Daily Inquirer, Business Mirror, Business World, Manila Bulletin, MB Sports Digest, Endurance Magazine, Speed Magazine, Wave 89.1 as our official radio partner and Solar Sports as our official TV partner.


At the core of each Salomon X-Trail Run event is to champion trail running and passion for the outdoors. This year, it has once again succeeded in inspiring each and every trail runner and outdoor enthusiast to realize their potential and inner strength with its zero-compromise race principle – ideally embodying Salomon’s slogan of being “#1 in trail running”. In the years to come, Salomon will continue to uplift the trail running discipline by constantly mounting no less than a premium event such as the Salomon X-Trail Pilipinas 2016!


For more information about the race, please visit www.salomonxtrailpilipinas.com
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Camp N - Nuvali's New Adventure Camp Destination

If you're looking for a thrill-based outdoor activity while developing your balance, mental focus, and self-confidence skills, and at the same time to connect with yourself, with the nature, with friends or with your family, then Camp N in Nuvali is your go-to place.


Last weekend, me and together with some blogger friends were able to experience this latest outdoor attraction of Camp N located at the eco-destination just 2-hours away from Metro Manila.

Arriving past 8 in the morning at the 6-hectare development, we were welcomed with a setup of the familiar obstacle courses and the not-so-familiar ropes and cables inter-connected to towering posts that can be seen from the road.

At first glance, Camp N does not look so big, but during the orientation before starting our activity, I came to know how grand the area and its facilities actually are. Our curiosity were further stimulated as Mr. Mon Jocson and Mr. John Estacio, Nuvali's General Manager welcomed us, sparked our excitement, and tickled our adventure fantasies not just for Camp N but for the whole Nuvali as well.


The orientation was concluded with safety introductions and briefing by Mr. Kerry Asuncion, a certified extreme adventure Facilitator, who gave us confidence about the latest standard and trend in safety technology of Camp N's facilities.

Camp N has an Archery facility for those with or without pulse for a bulls-eye; an Obstacle course for team-building that can cater from the basic, intermediate, to the advanced skill level; the Aerial walk - a series of varying difficulty of 3-level rope-based challenges set high up from the ground that involves balancing platforms, tightropes, and straight ziplines; and the Adventure tower which is set farther at the back which has 2-kinds of wall climbing, a free fall, rappelling facilities, and the most exciting and biggest roller-coaster zipline in Asia.


The archery was what I liked the most at first notice. But experiencing an adrenaline-rush at the aerial walk, it became my top-favorite at the end of the day. Although shivering, I felt so in control at every step and segment of the ropes and platforms of the aerial walk the whole time.

Using an Edelrid smart-belay -- a much and way better alternative than the usual carabiner system, all 3-difficulty levels of the Aerial walk may be completed by a participant without much supervision. In fact, we belayed ourselves through each course of the Aerial walk with the only worry of trusting our own ability, clipping ourselves from post-to-post and ziplining through the final stage with ease. The beauty of this system is, as long as you know how to properly use and utilize its features, you get to focus in building your self-confidence and capacity or skill instead of worrying about your equipment.

Where the Edelrid smart-belay will be your friendly equipment (photo by Dennis Ravanzo)

Camp N also boasts of its scenic trails that includes a 35-km. mountain biking area for kids and adults, but aside from the physical adventures, the lush sceneries such as the Greens and Patches that serves as a tree nursery, a demo organic farm, art and meditation center, and camping grounds offers a respite from the hustle and bustle of the nearby Metro.

A week from now, on the 16th April 2016, Camp N will have its grand launch to the public and will also host the 1st leg of the “AXN Ultimate Thrill 2016”, a multi-stage adventure race similar to The Amazing Race. Adventurers will go through intense obstacle challenges in Camp N and the first 20 finishers will head to Boracay for the final round. Only 200 teams from Manila may join the AXN Ultimate Thrill 2016.

So before the summer season ends, let's take this opportunity to take further adventure with the kids, friends, and family. Take those finger games away, let the muscles of your whole body have a wonderful stress and build your skills while enjoying and camaraderie with the people nearest to you.

Enjoy viewing some of the photos of our adventure at Camp N:

Descending from the 3rd-level challenge of the Aerial walk by ziplining (photo by Dennis Ravanzo)
2nd-level high platform at the Aerial walk (photo by Dennis Ravanzo)
1st-level tight rope low-pole balance at the Aerial walk (photo by Dennis Ravanzo)
Wall climb at the Adventure tower (photo by Franc Ramon)
Testing my pulse inspired by too much watching of the Arrow TV series
Part of the obstacle course that were still close during our visit
Climbing the Cargo net

Latitude and Longitudinal location of Camp N via google map: 14.190104,121.057854.
Click the Directions on the map to get an updated travel instruction.

Activity packages of Camp N and other attractions within Nuvali

Read more about Camp N and Frequently Asked Questions.

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